Deal-driven Aussies: How we stack up globally

On June 17, 2014 at 06:33 AM

Expedia Holiday Spending Index reveals Aussie holiday spending habits

  • Eight in 10 Aussies actively seek deals when booking holidays
  • Aussies prefer to save in advance for holidays, as opposed to paying later
  • Globally, travellers choose to splurge on holiday accommodation over transport

Expedia’s new Holiday Spending Index reveals that savvy Aussie travellers are amongst the most deal-driven in the world; they prefer to save in advance for a holiday and consider domestic travel to be amongst the most expensive globally. Read more

Stress-free Aussies cut loose on holidays

On June 17, 2014 at 06:24 AM

New Expedia report sheds light on hair-down holiday habits 

  • Aussie holiday makers prioritise trying local cuisine and participating in local customs
  • Women lead the adventurous charge

Expedia’s new Out There report reveals more than half (55%) of Australians behave more extrovertly when travelling, with one in five (22%) saying they feel stress-free on holiday and are really able to let their hair down. More women than men say holidays encourage them to open themselves to new experiences (57% vs 54%). Read more

Aussies get smart with annual leave this Easter

On June 17, 2014 at 06:14 AM
  • More than one in 10 Aussies taking annual leave to maximise the April public holidays
  • Rise in demand for long haul destinations – USA, Europe and Asia most popular
  • Expedia reports 70% YOY increase in interest for Easter holidays

As the first extended public holiday of the year approaches, more than one in ten (14%) Australians are maximising the Easter and Anzac Day double-holiday-hit to take an extra-long break, according Expedia research released today. 

Those aged 25-34 years are the savviest, with 14% booking three days’ annual leave to get a 10-day break and a further 7% booking seven days’ leave to get a whole two weeks off. Read more

Expedia takes you to the unexpected with new campaign via DDB Sydney

On March 18, 2014 at 01:46 AM

Every great travel adventure features an epiphany; the moment when it dawns on you that you’ve stepped out of your comfort zone and into something truly unexpected. Expedia, the world’s largest online travel agency, draws inspiration from these moments in a new integrated campaign from DDB Sydney.

A continuation of Expedia’s brand promise - ‘out there starts here’ - the TVC (http://www.youtube.com/watch?v=jlv69DsMbRw) puts the viewer in the mind of a woman discovering her inner cowgirl in a moment of clarity, thanks to Expedia’s policy of ‘no booking fees’. Read more

2014 Expedia Foreign Exchange Index points Aussie travellers to Asia

On March 05, 2014 at 03:15 AM
  • Best time to travel to Japan is now – Aussie dollar stretches further than in any other country
  • Asian countries dominate top five best-value destinations

For the second consecutive year, Australian travellers are finding the best value for money in Japan, according to the 2014 Expedia Foreign Exchange Index.

Despite the Australian dollar recently falling to a three and a half year low[1] against the US dollar, its value increased by 2.3 per cent in 2013 against the Japanese yen, cementing Japan as the must-visit destination for travellers looking to get value for money in a traditionally pricey destination. Read more