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Expedia launches Australia’s largest gamification project
Expedia has launched one of the largest gamification projects ever achieved in Australia and New Zealand with an online interactive game called, ‘Tag Me If You Can’ Expedia.com.au/tagme.
Expedia collaborated with creative agency BMF, DangerMouse Productions, Carat Sydney, We Are Social, and Cre8 Marketing & Entertainment to create the game, which sees Nathan Jolliffe (The Amazing Race & Celebrity Apprentice) travel to 15 secret destinations around the world.
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